MOTOZ2 PHONE LAUNCH
We launched a campaign for the new flagship Motorola phone. Our task was to elevate both the phone and also Moto Mods. What are Moto Mods? Moto Mods are accessories that snap onto the back of your Moto Z and transform your phone into a projector, a JBL speaker, a 360 camera, etc. All in all, we made modular 60s, 30s, and 15s for the campaign.
In addition to TV spots, we also made sizzles that are more retail and tech-specific. They’re meant to air either on the interwebs, or in a carrier store (Verizon, T-Mobile, etc).